Triamble Farms

From Vision to Launch: Preparing the farm for 2025

Our goal was to help a small, family-owned farm take the steps toward becoming a recognized name. With the 2025 season fast approaching, Triamble Farms partnered with OBVS Marketing to build the foundation for its brand, a digital presence, and prepare for a successful launch of its services from specialty flowers, Organic and regenerative Veg, along with equestrian offerings, all grounded in sustainability and authenticity.

Our Approach

Building a Brand That Feels Personal

We started by creating a relatable, grassroots brand identity that resonates with local customers and reflects the farm’s mission.

  • Developed a website that serves as an online hub for information, subscriptions, and updates, keeping it simple and user-friendly for a local audience.
  • We connected Triamble Farms with Shilo at "Graphic Heart," whose design expertise perfectly matched their aesthetic to build their logo.
  • Used real-life imagery and the farm’s unique story to build an emotional connection with potential customers.

Laying the Groundwork

Building Community Engagement

we focused on creating and preparing for future customer engagement.

  • Social Media Presence: Established social accounts to share the farm’s journey, from planting fields to prepping flowers, giving followers a behind-the-scenes look at its growth.
  • Pre-Launch Email Campaigns: Started building an email list by offering early updates, subscription details, and sign-up incentives to engage the local community before the farm opens.
  • Local Partnerships: Connected with nearby businesses, farmers’ markets, and equestrian groups to begin building relationships that will drive future collaborations and awareness.

Strategizing

Planning for Subscription Revenue

To create steady income for the farm, we focused on developing subscription-based offerings for the 2025 season:

  • Designed a flower subscription program, featuring seasonal bouquets for local pickup or delivery, and created promotional materials to build anticipation.
  • Created a roadmap for launching a CSA vegetable box program in late 2025, emphasizing organic, locally grown produce.
  • Drafted messaging and strategies for promoting equestrian services, including horse training, boarding, and haul-in lessons, to attract local horse owners.

What We’ve Built So Far

  • A Cohesive Brand Identity: The farm now has a professional logo, website, and brand messaging that reflect its values and mission.
  • Digital Foundation: Social media channels and a growing email list are in place to keep potential customers engaged and informed ahead of the launch.
  • Anticipation for Subscriptions: Early interest has been generated for flower subscriptions and CSA boxes, laying the groundwork for a successful 2025 season.

What We Learned

  • Storytelling Drives Early Interest: Sharing the farm’s journey—planting fields, caring for horses, and preparing for the first harvest—resonates with followers who appreciate authenticity.
  • Pre-Launch Preparation is Key: Starting email lists and social accounts early ensures a strong audience is ready when services officially launch.
  • Local Relationships Matter: Building connections with local groups and markets ahead of time helps establish credibility and future partnerships.

Preparing to Launch Your Business?

At OBVS Marketing, we specialize in helping small businesses like Triamble Farms prepare for launch with affordable, grassroots strategies that build anticipation and loyalty. Let us help you start strong and set the foundation for long-term growth.

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